As a UX researcher with Versuni (Drachten), it will be your responsibility to conduct user research, to inform development of solutions that are user-friendly, accessible, and meet the needs of our target audiences, leading to increased consumer satisfaction and great experiences during use. Participates in projects to bring insight related to specific sub-categories and is also responsible for bringing together the different streams of data we collect in the R&D organization.
Roles & Responsibilities
•Conducts user experience research providing insights and recommendations to development teams and ensure outside-in perspective when leveraging technologies for our products
• Implements state-of-the-art user experience research methodology to ensure insights are captured and documented appropriately.
• Ensures voice of consumer representation in solution development E2E, including value proposition definition, solution requirements definition, safeguarding the user experience, providing consumer support and validating the solution.
• Integral part of project teams dedicated to specific products (of the capsule & pad category) making sure that user perspective is considered by the different experts i.e. Lead engineers, electronics, marketing managers, etc.
• Analyzes market data from R&R, sample testing, consumer feedback, consumer care, etc., to form recommendations & circulates learnings.
• Informs the Consumer Care and Roadmap strategy, focusing on the holistic consumer experience and addressing consumer insights to enhance the company’s solutions and satisfaction
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