14 advertising, marketing & public relations jobs found in Shanghai

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    • 上海, shanghai
    • permanent
    • CNY360,000 - CNY420,000 per year
    about the company.This is a leading figure in the world of lifestyle products, recognized for his artistry, innovation, and commitment to quality, making it a symbol of the category excellence. With a decades of history, it is known for its exquisite craftsmanship and innovative approach to the product making. Currently, they are looking for a dynamic Marketing Manager to lead their marketing efforts in China. about the team.You will directly report to the
    about the company.This is a leading figure in the world of lifestyle products, recognized for his artistry, innovation, and commitment to quality, making it a symbol of the category excellence. With a decades of history, it is known for its exquisite craftsmanship and innovative approach to the product making. Currently, they are looking for a dynamic Marketing Manager to lead their marketing efforts in China. about the team.You will directly report to the
    • 上海, shanghai
    • permanent
    about the company.公司独家代理国外知名品牌,品牌知名度好,国内市场有一定的体量基础。国内市场上升赛道主流产品平类(保健品/宠物食品)。about the team.汇报消费品业务负责人。全权负责全渠道内容营销。about the job.数字战略规划: 制定并执行以线上渠道为中心的内容营销战略,专注于通过数字平台提升品牌知名度和用户参与度。用户洞察: 分析线上用户行为和偏好,利用数据驱动的方法来指导内容创作和个性化营销策略。内容创作与优化: 领导团队创作和优化SEO友好的内容,包括博客、文章、视频、图像和社交媒体帖子,以提高在线可见性和用户参与。社交媒体管理: 制定并执行社交媒体策略,增强品牌在各大社交平台上的活跃度和影响力。电子邮件营销: 设计和实施电子邮件营销活动,提高用户参与度和转化率。多渠道整合: 确保内容在不同线上渠道(如网站、社交媒体、电子邮件、在线广告等)的一致性和协同效应。团队领导与发展: 建立和领导一个高效的线上内容营销团队,包括内容创作者、SEO专家、社交媒体经理和数字
    about the company.公司独家代理国外知名品牌,品牌知名度好,国内市场有一定的体量基础。国内市场上升赛道主流产品平类(保健品/宠物食品)。about the team.汇报消费品业务负责人。全权负责全渠道内容营销。about the job.数字战略规划: 制定并执行以线上渠道为中心的内容营销战略,专注于通过数字平台提升品牌知名度和用户参与度。用户洞察: 分析线上用户行为和偏好,利用数据驱动的方法来指导内容创作和个性化营销策略。内容创作与优化: 领导团队创作和优化SEO友好的内容,包括博客、文章、视频、图像和社交媒体帖子,以提高在线可见性和用户参与。社交媒体管理: 制定并执行社交媒体策略,增强品牌在各大社交平台上的活跃度和影响力。电子邮件营销: 设计和实施电子邮件营销活动,提高用户参与度和转化率。多渠道整合: 确保内容在不同线上渠道(如网站、社交媒体、电子邮件、在线广告等)的一致性和协同效应。团队领导与发展: 建立和领导一个高效的线上内容营销团队,包括内容创作者、SEO专家、社交媒体经理和数字
    • 上海, shanghai
    • permanent
    about the company.Unicorn company in Fintech industry about the job. lead strategic projects and initiatives and business direction in China and put them into actionFast learner who can dive into the intricacies of the cross-border payment industry and our business, grasp technical and commercial concepts, deeply understand the challenges and opportunities facedTake end-to-end ownership of China strategy development to drive the growth of our China busines
    about the company.Unicorn company in Fintech industry about the job. lead strategic projects and initiatives and business direction in China and put them into actionFast learner who can dive into the intricacies of the cross-border payment industry and our business, grasp technical and commercial concepts, deeply understand the challenges and opportunities facedTake end-to-end ownership of China strategy development to drive the growth of our China busines
    • 上海, shanghai
    • permanent
    • CNY400,000 - CNY600,000 per year
    about the company.互联网公司about the team.增长about the job.1. 负责产品在应用市场上的整体增长策略,负责日常ASO、厂商媒体的合作运营、积分墙等等工作,帮助产品在应用市场上拿量。2. 管理应用市场相关渠道代理,以及相关的的商务谈判、管理考核等工作。3. 负责外部小红书、抖音等内容的平台的种草投放。包括制定brief,预算控价,KOL的筛选和沟通,投放内容的审核、修改和验收工作。4. 根据产品和内容的整体的方向,调整和优化推广卖点以及人群定位,不断优化投放内容和模型。5. 构建产品营销策略,探索可以合作的达人,沉淀达人池。6. 整体对增长的体量和ROI负责,对结果进行数据监控、分析、复盘。不断提升增长效果。skills and experience required.1. 本科或以上学历,3年以上用户增长相关经验 。有应用市场、达人投放和运营经验。2. 熟悉应用市场玩法,熟悉积分墙打榜、ASO以及app store 运营规则。3. 有内容sense、有网感。熟
    about the company.互联网公司about the team.增长about the job.1. 负责产品在应用市场上的整体增长策略,负责日常ASO、厂商媒体的合作运营、积分墙等等工作,帮助产品在应用市场上拿量。2. 管理应用市场相关渠道代理,以及相关的的商务谈判、管理考核等工作。3. 负责外部小红书、抖音等内容的平台的种草投放。包括制定brief,预算控价,KOL的筛选和沟通,投放内容的审核、修改和验收工作。4. 根据产品和内容的整体的方向,调整和优化推广卖点以及人群定位,不断优化投放内容和模型。5. 构建产品营销策略,探索可以合作的达人,沉淀达人池。6. 整体对增长的体量和ROI负责,对结果进行数据监控、分析、复盘。不断提升增长效果。skills and experience required.1. 本科或以上学历,3年以上用户增长相关经验 。有应用市场、达人投放和运营经验。2. 熟悉应用市场玩法,熟悉积分墙打榜、ASO以及app store 运营规则。3. 有内容sense、有网感。熟
    • 上海, shanghai
    • permanent
    • CNY144,000 - CNY216,000 per year
    about the company.This is a globally recognized liquor brand originating from Europe, with decades of history. They have played around in China market for plenty of years. Currently, they are welcoming new talents to join their cozy team!about the team.You will directly report to National Promotion Manager, and be responsible for the BTL campaigns nation-wise.about the job.Campaign Development: Design and develop offline marketing campaigns that enhance br
    about the company.This is a globally recognized liquor brand originating from Europe, with decades of history. They have played around in China market for plenty of years. Currently, they are welcoming new talents to join their cozy team!about the team.You will directly report to National Promotion Manager, and be responsible for the BTL campaigns nation-wise.about the job.Campaign Development: Design and develop offline marketing campaigns that enhance br
    • 上海, shanghai
    • permanent
    • CNY360,000 - CNY720,000 per year
    about the company.A world-renowned multinational services group with operations in multiple countries, providing integrated services in various fields such as consumer goods, machinery, and health products. Now they're looking for a Category Senior Manager to help them grow to a new stage.about the team.You will be directly report to GM, and lead a team of 7 people. This is a mature team with clear team structure.about the job.General ResponsibilitiesManag
    about the company.A world-renowned multinational services group with operations in multiple countries, providing integrated services in various fields such as consumer goods, machinery, and health products. Now they're looking for a Category Senior Manager to help them grow to a new stage.about the team.You will be directly report to GM, and lead a team of 7 people. This is a mature team with clear team structure.about the job.General ResponsibilitiesManag
    • 上海, shanghai
    • permanent
    • CNY600,000 - CNY700,000 per year
    about the company.Fintechabout the team.Digital about the job.Responsible for converting potential customers to registered customers, based on marketing automation tools. Collaborate with marketing acquisition team to grow potential customer pool.Responsible for content planning, creation & publishing of multiple owned assets, including Wechat official account, website (payoneer.com.cn), mini program (to be launched). Collaborate with website dev team and
    about the company.Fintechabout the team.Digital about the job.Responsible for converting potential customers to registered customers, based on marketing automation tools. Collaborate with marketing acquisition team to grow potential customer pool.Responsible for content planning, creation & publishing of multiple owned assets, including Wechat official account, website (payoneer.com.cn), mini program (to be launched). Collaborate with website dev team and
    • 上海, shanghai
    • permanent
    • CNY900,000 - CNY1,200,000 per year
    about the company.某头部互联网公司about the team.数据about the job.1. 搭建数据指标体系和分析体系,完成住宿行业常规商业数据分析;2. 结合自身研究经验通过专题分析,提出合理的数据解决方案和意见,提升数据价值,为公司商业决策、产品方向、运营策略、用户增长等提供数据支持;3. 有产品意识,主动总结沉淀分析思路,通过工具化产品化的方式赋能团队。4. 根据业务场景需要,利用合适的机器学习模型,解决业务问题,提升效率。5. 以英文为工作语言与各国合作伙伴沟通交流,助力海外业务发展。skills and experience required.1. 本科及以上学历。理工科专业,数学、统计相关专业优先。2. 熟练掌握SQL、hive、excel等数据库查询及分析工具;3. 具备高度的责任心、主观能动性,结果导向,具备较强的团队合作精神和一定的抗压能力;4. 掌握R/Python的一种,熟悉常用的机器学习算法的优先5. 7年以上工作经验,英语流利
    about the company.某头部互联网公司about the team.数据about the job.1. 搭建数据指标体系和分析体系,完成住宿行业常规商业数据分析;2. 结合自身研究经验通过专题分析,提出合理的数据解决方案和意见,提升数据价值,为公司商业决策、产品方向、运营策略、用户增长等提供数据支持;3. 有产品意识,主动总结沉淀分析思路,通过工具化产品化的方式赋能团队。4. 根据业务场景需要,利用合适的机器学习模型,解决业务问题,提升效率。5. 以英文为工作语言与各国合作伙伴沟通交流,助力海外业务发展。skills and experience required.1. 本科及以上学历。理工科专业,数学、统计相关专业优先。2. 熟练掌握SQL、hive、excel等数据库查询及分析工具;3. 具备高度的责任心、主观能动性,结果导向,具备较强的团队合作精神和一定的抗压能力;4. 掌握R/Python的一种,熟悉常用的机器学习算法的优先5. 7年以上工作经验,英语流利
    • 上海, shanghai
    • permanent
    • CNY600,000 - CNY720,000 per year
    about the company.某头部零售商about the team.Digitalabout the job.- 负责线上化数字化产品的体验度量系统搭建及项目统筹推进等工作,能综合多方诉求、产品类型以及对用户敏感深入的洞察,搭建零售行业适用的C端体验度量体系框架,并通过主客观调研、数据分析等工作完成定期体验监测及报告产出,以提升用户体验;- 负责与用户/体验相关的产品化平台能力搭建,有产品规划能力,能通过整合多方资源和产品能力,协同多方角色,搭建多维用户原声自动化收集通道,及将体验报告后续拓展成体验/用户平台;- 独立负责体验度量、调研项目及服务concept设计等,负责制定项目策略、目标、协作机制等,有成熟的项目管理、沟通、资源整合能力,可以与合作方建立深入、长久的良好关系,以及可以独立完成提案和汇报;- 作为离用户最近的人,懂用研+懂设计,能够作为两者之间的桥梁,与团队内部设计师形成合力,将用户调研洞察和问题监测等很好的转化成符合当下业务情境的设计优化方向,将体验度量、用户调研、设计优化形成闭
    about the company.某头部零售商about the team.Digitalabout the job.- 负责线上化数字化产品的体验度量系统搭建及项目统筹推进等工作,能综合多方诉求、产品类型以及对用户敏感深入的洞察,搭建零售行业适用的C端体验度量体系框架,并通过主客观调研、数据分析等工作完成定期体验监测及报告产出,以提升用户体验;- 负责与用户/体验相关的产品化平台能力搭建,有产品规划能力,能通过整合多方资源和产品能力,协同多方角色,搭建多维用户原声自动化收集通道,及将体验报告后续拓展成体验/用户平台;- 独立负责体验度量、调研项目及服务concept设计等,负责制定项目策略、目标、协作机制等,有成熟的项目管理、沟通、资源整合能力,可以与合作方建立深入、长久的良好关系,以及可以独立完成提案和汇报;- 作为离用户最近的人,懂用研+懂设计,能够作为两者之间的桥梁,与团队内部设计师形成合力,将用户调研洞察和问题监测等很好的转化成符合当下业务情境的设计优化方向,将体验度量、用户调研、设计优化形成闭
    • 上海, shanghai
    • permanent
    • CNY600,000 - CNY950,000 per year
    about the company.Fintechabout the team.B2B Businessabout the job.Research & Analysis - Research company’s performance and the competitive landscape to find unserved needs and market opportunities.Strategic planning - think about all aspects of their company’s products: pricing, marketing, developing strategic partnerships with other businesses, etc and design holistic business plans/casesDevelop plans for a product’s lifecycle and keep an eye on the marke
    about the company.Fintechabout the team.B2B Businessabout the job.Research & Analysis - Research company’s performance and the competitive landscape to find unserved needs and market opportunities.Strategic planning - think about all aspects of their company’s products: pricing, marketing, developing strategic partnerships with other businesses, etc and design holistic business plans/casesDevelop plans for a product’s lifecycle and keep an eye on the marke
    • 上海, shanghai
    • permanent
    • CNY420,000 - CNY540,000 per year
    about the company.某头部商业地产公司 about the team.数字化团队 about the job.1.制定Digital/Social media年度计划及KPI设定,以及预算的控制管理(涉及平台:Social media,O2O活动及新零售小程序及抖音直播等);2.负责各社交媒体账号日常运营(公众号、微博、抖音、小红书点评内容规划、互动活动等);与供应商保持紧密的合作,跨部门协作,与总部Digital部门的对接,商户联动等);3.负责艺术主题campaign规划,制定线上传播策略及020互动机制;4.负责互联网平台的合作,推动与商户关联的在线传播以及销售(大众点评,支付宝等),负责抖音&小程序销售及直播等工作(包括与供应商保持紧密的合作,跨部门协作,与总部Digital部门的对接等) skills and experience required.1.6-10年Digital marketing或品牌方/互联网同等岗位工作及管理经验。2.较好的整合营销及策划能力,能独立负责cam
    about the company.某头部商业地产公司 about the team.数字化团队 about the job.1.制定Digital/Social media年度计划及KPI设定,以及预算的控制管理(涉及平台:Social media,O2O活动及新零售小程序及抖音直播等);2.负责各社交媒体账号日常运营(公众号、微博、抖音、小红书点评内容规划、互动活动等);与供应商保持紧密的合作,跨部门协作,与总部Digital部门的对接,商户联动等);3.负责艺术主题campaign规划,制定线上传播策略及020互动机制;4.负责互联网平台的合作,推动与商户关联的在线传播以及销售(大众点评,支付宝等),负责抖音&小程序销售及直播等工作(包括与供应商保持紧密的合作,跨部门协作,与总部Digital部门的对接等) skills and experience required.1.6-10年Digital marketing或品牌方/互联网同等岗位工作及管理经验。2.较好的整合营销及策划能力,能独立负责cam
    • 上海, shanghai
    • permanent
    • CNY180,000 - CNY240,000 per year
    about the company.某跨国地产公司about the team.Digitalabout the job.1. 负责亚太区搜索引擎运营及付费广告投放,操作 Google, Facebook, TikTok 等海外广告账户2. 通过线上渠道获取销售线索,提升品牌曝光机会3. 建立良好的媒体及代理合作关系4. 监管官网及各类宣传渠道内容,确保传递的市场营销信息符合公司品牌形象5. 整合创意以配合促进线上推广skills and experience required.1. 中英文流利,英国留学背景加分2. 热爱数字营销工作,社交媒体达人3. 性格开朗,有团队合作精神4. 有中国大陆,中国港台地区,Southeast Asia 地区营销推广经验为佳
    about the company.某跨国地产公司about the team.Digitalabout the job.1. 负责亚太区搜索引擎运营及付费广告投放,操作 Google, Facebook, TikTok 等海外广告账户2. 通过线上渠道获取销售线索,提升品牌曝光机会3. 建立良好的媒体及代理合作关系4. 监管官网及各类宣传渠道内容,确保传递的市场营销信息符合公司品牌形象5. 整合创意以配合促进线上推广skills and experience required.1. 中英文流利,英国留学背景加分2. 热爱数字营销工作,社交媒体达人3. 性格开朗,有团队合作精神4. 有中国大陆,中国港台地区,Southeast Asia 地区营销推广经验为佳
    • 上海, shanghai
    • permanent
    • CNY390,000 - CNY540,000 per year
    关于公司。中国跨国公司已有100多年的历史,他们是各自行业的专家,产品销往100多个国家和地区。目前他们正在扩大团队,寻找资深的贸易营销人才加入! 关于团队。你会汇报给全国通路行销总监,和销售,营销团队共同协作。这是一个年轻的,有活力的团队。关于岗位。负责全国KA渠道对接管理及Consumer promotion:负责全国重点产品的年度投资策略;负责三大单品全国拓展计划负责MKT新产品上市的对接以及后续活动的安排负责全国零售渠道促销装投资计划及新促销装开发负责KA渠道分销覆盖目标的追踪负责KA客户完美门店及达标门店的KPI追踪及回顾辅助KA渠道做好O20上翻及追踪工作;理想的候选人。FMCG行业(食品行业最佳)三年以上Trade marketing相关经验,有零售渠道销售管理经验者优先考虑。有三年以上项目管理的经验。对数字敏感,优秀的数据分析能力,逻辑清晰,思维敏锐。优秀的沟通、协调能力及团队合作精神。熟练运用电脑,精通EXCEL,Powerpoint,能用英语读写。  工作积极主动,耐心细致,能承受工作压
    关于公司。中国跨国公司已有100多年的历史,他们是各自行业的专家,产品销往100多个国家和地区。目前他们正在扩大团队,寻找资深的贸易营销人才加入! 关于团队。你会汇报给全国通路行销总监,和销售,营销团队共同协作。这是一个年轻的,有活力的团队。关于岗位。负责全国KA渠道对接管理及Consumer promotion:负责全国重点产品的年度投资策略;负责三大单品全国拓展计划负责MKT新产品上市的对接以及后续活动的安排负责全国零售渠道促销装投资计划及新促销装开发负责KA渠道分销覆盖目标的追踪负责KA客户完美门店及达标门店的KPI追踪及回顾辅助KA渠道做好O20上翻及追踪工作;理想的候选人。FMCG行业(食品行业最佳)三年以上Trade marketing相关经验,有零售渠道销售管理经验者优先考虑。有三年以上项目管理的经验。对数字敏感,优秀的数据分析能力,逻辑清晰,思维敏锐。优秀的沟通、协调能力及团队合作精神。熟练运用电脑,精通EXCEL,Powerpoint,能用英语读写。  工作积极主动,耐心细致,能承受工作压
    • 上海, shanghai
    • permanent
    • CNY600,000 - CNY850,000 per year
    about the company.FMCG Companyabout the team.Young and energetic team about the job.Support the implementation of strategic planning platform for all functions and execute the roll out plans throughout the organization Support and facilitate the development of long-term strategies and action plans for all the key functions & operation units to ensure strategic alignment and synergyFollow through the action plans for all identified Critical Issues at global
    about the company.FMCG Companyabout the team.Young and energetic team about the job.Support the implementation of strategic planning platform for all functions and execute the roll out plans throughout the organization Support and facilitate the development of long-term strategies and action plans for all the key functions & operation units to ensure strategic alignment and synergyFollow through the action plans for all identified Critical Issues at global

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