We are looking for a talented Sales Manager for a established MNC that specializes in industrial chemical trading services.Reporting to: Executive DirectorLocation: SelangorExcellent employee compensation and benefitsthe roleLead the sales and marketing initiatives for industrial chemicals, with a primary emphasis on the rubber industry.Meet annual sales objectives and drive consistent, long-term business growth.Identify and evaluate customer requirements
We are looking for a talented Sales Manager for a established MNC that specializes in industrial chemical trading services.Reporting to: Executive DirectorLocation: SelangorExcellent employee compensation and benefitsthe roleLead the sales and marketing initiatives for industrial chemicals, with a primary emphasis on the rubber industry.Meet annual sales objectives and drive consistent, long-term business growth.Identify and evaluate customer requirements
We are looking for a talented Sales Manager for a established MNC that specializes in pigments manufacturing services.Reporting to: Managing DirectorLocation: PenangExcellent employee compensation and benefitsthe rolePlan, forecast, and report on sales performance, while preparing the annual budget and monthly sales forecasts for production planning.Manage finished goods inventory by monitoring stock levels, controlling stock aging, and ensuring acceptable
We are looking for a talented Sales Manager for a established MNC that specializes in pigments manufacturing services.Reporting to: Managing DirectorLocation: PenangExcellent employee compensation and benefitsthe rolePlan, forecast, and report on sales performance, while preparing the annual budget and monthly sales forecasts for production planning.Manage finished goods inventory by monitoring stock levels, controlling stock aging, and ensuring acceptable
Global fashion brandRole responsible for using customer data and analytics to design, execute, and optimize CRM and loyalty strategies to drive acquisition, retention, and lifetime value.Assistant Brand and CCustomer Analytics Manager (2 years contract)about the company Our client is a well-known fashion brand with a significant presence globally, specialising in leather goods. With concrete expansion plans for the future, its objective is to develop new b
Global fashion brandRole responsible for using customer data and analytics to design, execute, and optimize CRM and loyalty strategies to drive acquisition, retention, and lifetime value.Assistant Brand and CCustomer Analytics Manager (2 years contract)about the company Our client is a well-known fashion brand with a significant presence globally, specialising in leather goods. With concrete expansion plans for the future, its objective is to develop new b
We are currently looking for an Group Key Account Manager for one of the leading brands in the FMCG Beverages space. This position will oversee the total Modern Trade (MT) channel, and requires your urgent attention. Reporting to: Head of Sales Location: Kuala Lumpur2 direct reports Lead the entire Modern Trade channel for an iconic household brand, with a clear progression path to a National Key Account Manager (NKAM) role. the roleLead and
We are currently looking for an Group Key Account Manager for one of the leading brands in the FMCG Beverages space. This position will oversee the total Modern Trade (MT) channel, and requires your urgent attention. Reporting to: Head of Sales Location: Kuala Lumpur2 direct reports Lead the entire Modern Trade channel for an iconic household brand, with a clear progression path to a National Key Account Manager (NKAM) role. the roleLead and
社名社名非公開職種Webマーケティング、デジタルマーケティング業務内容フルリモート相談、フルフレックス制度導入データマネジメント環境の構築や国内外の多様なソリューション連携など、効果を見据えたマーケティング施策の戦略策定にも携わっていただけますデジタルマーケティング専門のチームで多くの実績と高い専門性を持つメンバーが集まっています求められる経験■必須要件以下いずれかに該当するご経験： ・中～小規模開発のPM/サブPM経験 ・大～中規模開発のサブPM/ディレクター経験 ・2～3人の開発チームメンバーマネジメント経験 ※一般的な開発PM/リーダー経験があれば、マーケティング経験不問 ※エンジニアとしての経験を活かし、PM/アーキテクト/技術コンサルタントにチャレンジしたい方も歓迎■歓迎要件 ・BI、MAなどのデータマネジメントを必要とするソリューションの導入経験 ・DX、デジタルマーケティングの戦略策定や施策提案の経験 ・Salesforce Marketing CloudのPM経験、もしくは実装経験保険健康保
社名社名非公開職種Webマーケティング、デジタルマーケティング業務内容フルリモート相談、フルフレックス制度導入データマネジメント環境の構築や国内外の多様なソリューション連携など、効果を見据えたマーケティング施策の戦略策定にも携わっていただけますデジタルマーケティング専門のチームで多くの実績と高い専門性を持つメンバーが集まっています求められる経験■必須要件以下いずれかに該当するご経験： ・中～小規模開発のPM/サブPM経験 ・大～中規模開発のサブPM/ディレクター経験 ・2～3人の開発チームメンバーマネジメント経験 ※一般的な開発PM/リーダー経験があれば、マーケティング経験不問 ※エンジニアとしての経験を活かし、PM/アーキテクト/技術コンサルタントにチャレンジしたい方も歓迎■歓迎要件 ・BI、MAなどのデータマネジメントを必要とするソリューションの導入経験 ・DX、デジタルマーケティングの戦略策定や施策提案の経験 ・Salesforce Marketing CloudのPM経験、もしくは実装経験保険健康保
社名社名非公開職種ブランド・プロダクトマネージャー業務内容フルリモート可、フルフレックス制度導入既存顧客・株主等から直接引き合いがあり、ユーザーとなる顧客の課題を直接解決コミュニケーションできます民間企業だけでなく、官公庁・自治体の案件も増えており、官公庁向けDX支援やスマートシティ領域に携わることができます求められる経験■必須要件・SaaS/XaaSプロダクトのプロダクトマネジメントのご経験 5年以上・複数プロダクトの立ち上げ〜スケールまでのご経験■歓迎要件・Webサービス、モバイルアプリケーション、IoTサービスなどの企画開発のご経験・自治体と協業したご経験・アイデアを計画に落とし込み、障害や制約があっても粘り強く結果を出すスキル・市場環境を分析し、長期ビジョン、ロードマップ、プロダクト戦略、実行計画を作成し実行できるスキル・定量、定性データから洞察を引き出し、データに基づく意思決定ができるスキル保険健康保険,厚生年金保険,雇用保険,労災保険休日休暇日曜日,土曜日,祝日【有給休暇 発生月】 入社ヶ月後
社名社名非公開職種ブランド・プロダクトマネージャー業務内容フルリモート可、フルフレックス制度導入既存顧客・株主等から直接引き合いがあり、ユーザーとなる顧客の課題を直接解決コミュニケーションできます民間企業だけでなく、官公庁・自治体の案件も増えており、官公庁向けDX支援やスマートシティ領域に携わることができます求められる経験■必須要件・SaaS/XaaSプロダクトのプロダクトマネジメントのご経験 5年以上・複数プロダクトの立ち上げ〜スケールまでのご経験■歓迎要件・Webサービス、モバイルアプリケーション、IoTサービスなどの企画開発のご経験・自治体と協業したご経験・アイデアを計画に落とし込み、障害や制約があっても粘り強く結果を出すスキル・市場環境を分析し、長期ビジョン、ロードマップ、プロダクト戦略、実行計画を作成し実行できるスキル・定量、定性データから洞察を引き出し、データに基づく意思決定ができるスキル保険健康保険,厚生年金保険,雇用保険,労災保険休日休暇日曜日,土曜日,祝日【有給休暇 発生月】 入社ヶ月後
A Randstad é líder global em soluções de Recursos Humanos. Auxiliamos clientes no mundo inteiro a encontrar o talento certo utilizando a combinação perfeita entre o lado humano de nossos consultores especializados e a tecnologia. Estamos contratando um Especialista de Marketing Digital para trabalhar em uma empresa líder global em biotecnologia Modelo de contrato: CLT Terceiro (conratação feita pela Randstad) Modalidade De trabalho: Híbrido - 2x presencia
A Randstad é líder global em soluções de Recursos Humanos. Auxiliamos clientes no mundo inteiro a encontrar o talento certo utilizando a combinação perfeita entre o lado humano de nossos consultores especializados e a tecnologia. Estamos contratando um Especialista de Marketing Digital para trabalhar em uma empresa líder global em biotecnologia Modelo de contrato: CLT Terceiro (conratação feita pela Randstad) Modalidade De trabalho: Híbrido - 2x presencia
We are currently looking for an Application Specialist for a leading Medical Device Distributor in Malaysia, renowned for providing best-in-class technology across the region. This position requires your urgent attention.Reporting to: Technical ManagerLocation: Kuala LumpurExcellent employee compensation and benefitsWork Type: Hybrid the roleActively attend and support complex ultrasound cases, particularly within the OBGYN field.Conduct comprehensive trai
We are currently looking for an Application Specialist for a leading Medical Device Distributor in Malaysia, renowned for providing best-in-class technology across the region. This position requires your urgent attention.Reporting to: Technical ManagerLocation: Kuala LumpurExcellent employee compensation and benefitsWork Type: Hybrid the roleActively attend and support complex ultrasound cases, particularly within the OBGYN field.Conduct comprehensive trai
About the CompanyDigital Services Corporation with a strong focus on utilizing multiple digital platforms to drive business growth. They value a comprehensive understanding of the digital ecosystem and seek individuals who can represent the brand effectively and articulate complex ideas clearly. About the RoleHiring an experienced Senior Digital Marketing Specialist to lead THE digital execution efforts. This is a high-impact, leadership role requiring a
About the CompanyDigital Services Corporation with a strong focus on utilizing multiple digital platforms to drive business growth. They value a comprehensive understanding of the digital ecosystem and seek individuals who can represent the brand effectively and articulate complex ideas clearly. About the RoleHiring an experienced Senior Digital Marketing Specialist to lead THE digital execution efforts. This is a high-impact, leadership role requiring a
社名社名非公開職種アクセス解析、統計解析、データ分析、データアナリスト業務内容Leveraging investment knowledge for RFP and report creation.■About our clientA global company delivering advanced investment solutions built on proprietary research. They utilize internal tools to efficiently process and organize performance and portfolio data, ensuring reliable and accurate reporting to clients worldwide.■Position SummarySupport the Questionnaire team in preparing RFIs and RFPs for both existing and
社名社名非公開職種アクセス解析、統計解析、データ分析、データアナリスト業務内容Leveraging investment knowledge for RFP and report creation.■About our clientA global company delivering advanced investment solutions built on proprietary research. They utilize internal tools to efficiently process and organize performance and portfolio data, ensuring reliable and accurate reporting to clients worldwide.■Position SummarySupport the Questionnaire team in preparing RFIs and RFPs for both existing and
Randstad contrata temporário para o setor varejista: Operador de Caixa Principais responsabilidades: Fazer a abertura e o fechamento de caixa; Processar e receber o pagamento; Emitir notas fiscais; Atendimento ao cliente. Necessário: Experiência como caixa será um diferencial.
Randstad contrata temporário para o setor varejista: Operador de Caixa Principais responsabilidades: Fazer a abertura e o fechamento de caixa; Processar e receber o pagamento; Emitir notas fiscais; Atendimento ao cliente. Necessário: Experiência como caixa será um diferencial.
De wereld van Video on Demand (VOD) staat nooit stil, en bij Geniox, een koploper in mobiele connectiviteit, krijg jij de regie. Wij zoeken een Product & Partnership Manager VOD die de brug slaat tussen high-tech oplossingen, internationale contentproviders en de unieke wensen van hun klanten. Dit biedt jou de kans om de volledige regie te voeren over de content-levenscyclus en deze verder te optimaliseren, van acquisitie en encodering tot de perfecte, op
De wereld van Video on Demand (VOD) staat nooit stil, en bij Geniox, een koploper in mobiele connectiviteit, krijg jij de regie. Wij zoeken een Product & Partnership Manager VOD die de brug slaat tussen high-tech oplossingen, internationale contentproviders en de unieke wensen van hun klanten. Dit biedt jou de kans om de volledige regie te voeren over de content-levenscyclus en deze verder te optimaliseren, van acquisitie en encodering tot de perfecte, op
An exciting global sports brand is making its debut in Malaysia — and we’re looking for an experienced Flagship Store Manager to lead the launch of our client’s first store!As the Flagship Store Manager, you’ll be the face of the brand, driving both operational excellence and an inspiring team culture that delivers a world-class customer experience.ResponsibilitiesLead the launch and daily operations of the flagship store — ensuring seamless execution from
An exciting global sports brand is making its debut in Malaysia — and we’re looking for an experienced Flagship Store Manager to lead the launch of our client’s first store!As the Flagship Store Manager, you’ll be the face of the brand, driving both operational excellence and an inspiring team culture that delivers a world-class customer experience.ResponsibilitiesLead the launch and daily operations of the flagship store — ensuring seamless execution from
reporting directly to the managing directorfocusing on handling qsr customers people management opportunity about the companyRandstad is supporting a market-leading Malaysian company specialising in premium Halal frozen foods for major Quick Service Restaurants (QSR) and the HORECA sector across Asia. This company has been operation for over 35 years and is a key supplier for the biggest names in the food industry.about the jobAs the key commercial leader
reporting directly to the managing directorfocusing on handling qsr customers people management opportunity about the companyRandstad is supporting a market-leading Malaysian company specialising in premium Halal frozen foods for major Quick Service Restaurants (QSR) and the HORECA sector across Asia. This company has been operation for over 35 years and is a key supplier for the biggest names in the food industry.about the jobAs the key commercial leader
about the companyOne of our top clients are looking for a business development executive for the Malaysia market. about the job• Acquire and onboard new restaurant partners to the platform. • Build and maintain strong relationships with F&B owners and managers. • Identify potential merchants and key decision-makers in target markets. • Monitor competitor activity and industry trends to refine acquisition strategies. • Collaborate with marketing to develo
about the companyOne of our top clients are looking for a business development executive for the Malaysia market. about the job• Acquire and onboard new restaurant partners to the platform. • Build and maintain strong relationships with F&B owners and managers. • Identify potential merchants and key decision-makers in target markets. • Monitor competitor activity and industry trends to refine acquisition strategies. • Collaborate with marketing to develo
Liderança e Gestão Estratégica:-Desenvolver e Implementar a Estratégia Comercial (ÊNFASE MÁXIMA): Criar e executar um plano de ataque comercial robusto, visando o crescimento exponencial da receita e a expansão da presença da marca em novos mercados, especialmente em São Paulo/SP. -Abertura de Novas Portas/Negócios (Hands-on): Atuar diretamente na prospecção e negociação com grandes players do mercado, como Atacadistas, Distribuidores e grandes redes de Va
Liderança e Gestão Estratégica:-Desenvolver e Implementar a Estratégia Comercial (ÊNFASE MÁXIMA): Criar e executar um plano de ataque comercial robusto, visando o crescimento exponencial da receita e a expansão da presença da marca em novos mercados, especialmente em São Paulo/SP. -Abertura de Novas Portas/Negócios (Hands-on): Atuar diretamente na prospecção e negociação com grandes players do mercado, como Atacadistas, Distribuidores e grandes redes de Va
¡Esta propuesta te puede interesar!Nuestro cliente, una importante empresa importadora y distribuidora de articulos de ferretería, incorporará un ANALISTA DE VENTAS a su equipo de trabajo. Su MISIÓN será recopilar y analizar datos de ventas, generar informes, estadisticas y previsiones, identificar tendencias y áreas de mejora. Colaborar con el equipo de ventas para alcanzar objetivos.Sus tareas principales tendrán que ver con:Preparación de reportes y est
¡Esta propuesta te puede interesar!Nuestro cliente, una importante empresa importadora y distribuidora de articulos de ferretería, incorporará un ANALISTA DE VENTAS a su equipo de trabajo. Su MISIÓN será recopilar y analizar datos de ventas, generar informes, estadisticas y previsiones, identificar tendencias y áreas de mejora. Colaborar con el equipo de ventas para alcanzar objetivos.Sus tareas principales tendrán que ver con:Preparación de reportes y est
Our client is a well-known international sports brand and currently we’re looking for an experienced Area Manager (sports retail) to oversee multiple stores. You will lead, mentor, and motivate store managers to achieve business targets while maintaining the high standards for customer experience and brand representation.ResponsibilitiesLead, coach, and develop store managers to maximize performance and foster a high-performing team culture.Drive sales gro
Our client is a well-known international sports brand and currently we’re looking for an experienced Area Manager (sports retail) to oversee multiple stores. You will lead, mentor, and motivate store managers to achieve business targets while maintaining the high standards for customer experience and brand representation.ResponsibilitiesLead, coach, and develop store managers to maximize performance and foster a high-performing team culture.Drive sales gro
关于公司一家充满活力的文化创意公司，专注于将奇思妙想和生活美学注入日常物品。核心产品是毛绒玩具及文创衍生品，致力于通过独特的设计和精良的工艺，为人们带来惊喜、温暖和富有想象力的生活体验。关于团队直接向创始人汇报。您将成为创意核心团队的关键一员，与我们的平面设计师、概念艺术家以及供应链团队紧密协作。您将是连接“创意图纸”与“最终成品”的核心桥梁，确保设计能完美呈现。关于职位核心打版： 负责公司所有毛绒及布艺产品的立体打版、复样和改版工作，确保版型精准并符合设计理念。图稿实现： 根据设计师的概念图稿或设计图，进行纸样开发和制版，将2D创意转化为3D实物。工艺分析： 针对相关工艺（如面料选择、缝纫方式、刺绣、印花等）与设计师进行技术分析，并提供专业的优化建议。样品管理： 主导样品制作流程，跟进样品效果，并对样品进行成本初步核算和报价。技术支持： 管理相关的样品、纸板（版型文件）以及开发所需的面料辅料；解决大货生产前的一切版型和工艺问题。趋势研究： 研究毛绒玩具行业的新材料、新工艺和流行趋势，为产品创新提供技术支持
关于公司一家充满活力的文化创意公司，专注于将奇思妙想和生活美学注入日常物品。核心产品是毛绒玩具及文创衍生品，致力于通过独特的设计和精良的工艺，为人们带来惊喜、温暖和富有想象力的生活体验。关于团队直接向创始人汇报。您将成为创意核心团队的关键一员，与我们的平面设计师、概念艺术家以及供应链团队紧密协作。您将是连接“创意图纸”与“最终成品”的核心桥梁，确保设计能完美呈现。关于职位核心打版： 负责公司所有毛绒及布艺产品的立体打版、复样和改版工作，确保版型精准并符合设计理念。图稿实现： 根据设计师的概念图稿或设计图，进行纸样开发和制版，将2D创意转化为3D实物。工艺分析： 针对相关工艺（如面料选择、缝纫方式、刺绣、印花等）与设计师进行技术分析，并提供专业的优化建议。样品管理： 主导样品制作流程，跟进样品效果，并对样品进行成本初步核算和报价。技术支持： 管理相关的样品、纸板（版型文件）以及开发所需的面料辅料；解决大货生产前的一切版型和工艺问题。趋势研究： 研究毛绒玩具行业的新材料、新工艺和流行趋势，为产品创新提供技术支持
about the companyLeading Local FMCG PlayerGrowth-DrivenBeverage FocusJoin a leading regional manufacturer in FMCG, specialising in beverages and packaged goods. Their mission is centred on delivering high-quality products and achieving widespread market availability across the region.They believe that talent and strong commercial partnerships are the keys to sustained business performance. The company is committed to aggressive market expansion through str
about the companyLeading Local FMCG PlayerGrowth-DrivenBeverage FocusJoin a leading regional manufacturer in FMCG, specialising in beverages and packaged goods. Their mission is centred on delivering high-quality products and achieving widespread market availability across the region.They believe that talent and strong commercial partnerships are the keys to sustained business performance. The company is committed to aggressive market expansion through str
岗位职责：1、品牌策略：负责公司产品在欧美市场的品牌定位与策略制定，发展和管理品牌的核心价值和信息，确保品牌在全球范围内的一致性和吸引力；2、调研分析：分析海外市场趋势、竞争对手和消费者需求，制定相应品牌发展建议；3、市场推广：负责制定并执行海外市场品牌宣传策略，包括社媒运营、公关、kol运营、品牌合作、展会等；4、预算管理：管理及分配营销预算，确保资源有效分配和使用，最大化品牌曝光及促进销售业绩达成，为营销增长负责；5、团队管理：负责部门日常管理与团队建设，定期组织团队培训，引导、支持、监督、评估部门员工的工作，帮助团队成员的成长，激发团队成员创新能力及活力，提升团队氛围和团队战斗力，培养市场人才。任职资格：1、本科及以上学历，5年以上海外市场推广经验，有海外生活经验优先；2、英语良好，英语六级及以上，可作为工作语言；3、具备出色的展品思维和品牌管理能力，有3c品牌、运动时尚品牌优先；4、出色的沟通、协调和领导能力，能够高效管理跨文化内部及外部合作。
岗位职责：1、品牌策略：负责公司产品在欧美市场的品牌定位与策略制定，发展和管理品牌的核心价值和信息，确保品牌在全球范围内的一致性和吸引力；2、调研分析：分析海外市场趋势、竞争对手和消费者需求，制定相应品牌发展建议；3、市场推广：负责制定并执行海外市场品牌宣传策略，包括社媒运营、公关、kol运营、品牌合作、展会等；4、预算管理：管理及分配营销预算，确保资源有效分配和使用，最大化品牌曝光及促进销售业绩达成，为营销增长负责；5、团队管理：负责部门日常管理与团队建设，定期组织团队培训，引导、支持、监督、评估部门员工的工作，帮助团队成员的成长，激发团队成员创新能力及活力，提升团队氛围和团队战斗力，培养市场人才。任职资格：1、本科及以上学历，5年以上海外市场推广经验，有海外生活经验优先；2、英语良好，英语六级及以上，可作为工作语言；3、具备出色的展品思维和品牌管理能力，有3c品牌、运动时尚品牌优先；4、出色的沟通、协调和领导能力，能够高效管理跨文化内部及外部合作。
El/la Project Manager que se incorpore al equipo, se encargará de: Desarrollo de estrategias de marketing para el área de programas sociales, con planificación anual, definición de objetivos y KPIs, y presupuesto asociado.Incluye:- Control de la ejecución de las activaciones que se lleven a cabo.- Producción de contenidos relacionado con las activaciones en canales propios y externos.- Control del presupuesto asignado.- Gestión externa: coordinación y ejec
El/la Project Manager que se incorpore al equipo, se encargará de: Desarrollo de estrategias de marketing para el área de programas sociales, con planificación anual, definición de objetivos y KPIs, y presupuesto asociado.Incluye:- Control de la ejecución de las activaciones que se lleven a cabo.- Producción de contenidos relacionado con las activaciones en canales propios y externos.- Control del presupuesto asignado.- Gestión externa: coordinación y ejec
About the Role: We are looking for a Senior Sales Engineer in manufacturing/engineering, specifically focused on precision sheet metal, fabrication, and related industrial solutions. To drive business growth by managing client accounts, securing new projects, and providing accurate proposals.Key Responsibilities:Handle enquiries, costing, and quotationsFollow up on RFQs and project progressMeet clients to understand requirements and present proposalsColla
About the Role: We are looking for a Senior Sales Engineer in manufacturing/engineering, specifically focused on precision sheet metal, fabrication, and related industrial solutions. To drive business growth by managing client accounts, securing new projects, and providing accurate proposals.Key Responsibilities:Handle enquiries, costing, and quotationsFollow up on RFQs and project progressMeet clients to understand requirements and present proposalsColla
Our client is a well-known international sports brand and currently we’re looking for an experienced Retail Operations Manager (sports retail) to drive store efficiency, supports new business expansion, and empowers store teams to achieve business goals while upholding brand standards.ResponsibilitiesOversee daily retail operations across assigned stores, ensuring compliance with company policies, SOPs, and visual guidelines.Analyse store performance metri
Our client is a well-known international sports brand and currently we’re looking for an experienced Retail Operations Manager (sports retail) to drive store efficiency, supports new business expansion, and empowers store teams to achieve business goals while upholding brand standards.ResponsibilitiesOversee daily retail operations across assigned stores, ensuring compliance with company policies, SOPs, and visual guidelines.Analyse store performance metri
¡Esta propuesta te puede interesar!Atención: Oportunidad laboral para Bahía Blanca Nuestro cliente, una importante empresa importadora y distribuidora de artículos de ferretería, incorporará un SUPERVISOR DE VENTAS a su equipo de trabajo. Su MISIÓN será acompañar, dirigir y motivar al equipo para alcanzar los objetivos de ventas, desarrollar estrategias efectivas, supervisar el desempeño diario y gestionar la relación con los clientes. Impulsando la marca
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about the companyA reputable foreign developer with a strong presence across Asia, known for delivering high-quality residential and mixed-use developments. The company is actively expanding its footprint in Malaysia through strategic joint ventures and long-term partnerships.about the jobA business development assistant/ manager: Establish and maintain strong relationships with potential partners to source and negotiate joint venture (JV) opportunities, p
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about the companyOur client is a global consumer health company with a focus on products for self-care, skin health and beauty.about the jobThe Print Production Manager will act as a liaison between internal cross-functional teams, third-party prepress suppliers & printers to guide the successful execution of the design intent during all aspects of the commercialization process to help maintain global brand equity by providing the proper input and tools to
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