• Strategy: implements the go-to–market product marketing strategy, including preparation of technical and commercial offers, definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy; ensures the Local Product Group budget (volumes) and profitable growth targets are achieved in the assigned Countries;
• Goals and Sales Planning: completes the offering cycle against strategic inquiries and relevant technical / commercial alignment, participates in sales strategy discussions for the assigned Countries, agrees short and long term actions with specific Channels along specific Segments;
• Marketing: analyze customer needs and competitor offers through general market information and information provided by local Sales organization; ensures efficient marketing actions and communication to local Sales organization and customers; oversees sales execution for assigned products by providing relevant materials and guidance to Sales team(s).
• Reporting: performs regular project follow-up, provides reliable monthly order forecast for production planning and propose recovery plan(s) in cases of potential order shortfalls, prepare reports and market analysis
• Visits: on frequent basis within the assigned Area, in order to complete a close project follow-up, Meetings, Seminars and Presentations with Customer, End User and Consultants.
