field marketing specialist@外資系softwareベンダー企業.

・Planning -- campaign program activities, aimed to accelerate pipeline growth in Japan through direct demand generation tactics.・Project execution - this is a hands-on role. You'll be tasked with executing demand generation activities and collaborating with your colleagues across the global marketing team to develop your skills and knowledge across platforms.・Website: Work with the global Marketing team to keep the Japan website up-to-date with relevant messaging and content for prospects, in addition other critical audiences (i.e. customers, partners, etc.). Further, work with the global demand generation team to create landing pages that aim to acquire acquire and convert leads through trial requests from Search Engine Advertising and other programs, such as content syndication. Analyze website traffic and leads acquired. ・Media Plan: Create annual plan, organized by quarters, to increase awareness, educate about products and solutions, generate demand and acquire leads. Media plan to include search ads, content syndication, gated content, social media and other digital advertising, and creative development including key words and copies.・Monitor, analyse, and report on campaign performance, summarise key findings, recommend and make timely adjustments when necessary・Work alongside the SDR's and QBR's - briefing them regularly on lead gen activities relevant to them and ensuring your plans align with the Regional Sales Manager's business plan for the territory・You will be expected to travel up to 20% to attend events specific to your role include international travel.

求められる経験
・4 Year /Bachelor’s Degree preferred; a combination of relevant experience and education may be considered

・Minimum of 3 years experience working in B2B demand generation/marketing roles, preferably in the IT sector. (Required)

・Strong communication skills in English & Japanese

・Experience in media planning and buying (Required)

・Experience with interacting, negotiating, and managing vendor relationships (Required)

保険
労災保険

休日休暇
日曜日,土曜日,祝日

給与
年収700 ～ 800万円

賞与
-
雇用期間
期間の定めなし