社名
社名非公開
職種
マーケティング、調査、マーケティングコミュニケーション、広報(PR)
業務内容
...
Key ResponsibilitiesDigital Liaison will monitor to ensure quality of customer experience, right targeting, and right approach in order to attract more potential customers and build good relationship with them.With close working with Digital Marketing and Sales Force Effectiveness, Digital Liaison has responsibility for establishment of effective omni-channel platform.Omni-channel analysis & Effectiveness Leverages data analytics and customer insights to improve sales performance, monitor KPIs and continuously improve the omni-channel experience.Works closely with Digital Marketing and SFE experts to ensure business unit alignment with CX startegy in ViiV Japan and drive best practice sharing across the organizationUnderstands customer experience management and provides relevant insights in order to deliver a meaningful and consistent CX across all touchpoints.Finding potential Customers & Developing good RelationshipReviewing sales data to identify opportunities for improvement in sales performanceDeveloping relationships with HCPs through omni-channel approachEnsures that digital and physical interactions are consistent, using technology and digital solutions; establishes a closed loop feedback strategy to create a meaningful engagementMaking calls to potential customers (HCPs) to ensure quality service from ViiV CX platforms and lead to future relationshipCommunicating with sales reps including external business partners upon requests from HCPsChannel Excellence Observes and identifies external trends and proactively shares these with the organization to further enhance ViiV’s omnichannel ambition.Provides ideas and insights to Digital Marketing for enhancing CX: identifying opportunities to establish new channels (voice, chatbots, social etc.) based on customer preferencesCollaborates with Digital Marketing to develop high-level CX roadmapIn addition, this role work as a BI&A expert when the resource of department is short. Therefore, this position is required excellent level of data analytics skills as well as commitment for sales growth.
求められる経験
必要な条件Basic Qualification
スキル Skill
Logical and analytical thinking for striving better solution.
Excellent data analytic skills and knowledge
Outstanding communication skills with related departments such as Marketing and Sales
Design Thinking: Ability to understand & analyze HCPs’ behavior/needs/preferences
経験 Experience
Working experience as Medical Representative (MR) or MSL
Data analysis software and BI tools: Excel, Power-BI
Familiar with handling key secondary data such as IQVIA
Experience analyzing CRM data and sales activity data
Understanding CX with digital marketing / omni-channel approaches
Working in cross-functional teams or projects
学位/資格/語学力 Education/certification/Language
Bachelor’s degree
Japanese：Native level or equivalently proficient
English : Business level（TOEIC score >730）
望ましい条件 Preferred Qualification
スキル Skill
More advanced data analysis skills:
Knowledge skill for Web analytics tools: Salesforce, Veeva
Analytic skill for CRM tools: Salesforce, Veeva
経験 Experience
Ideally 5 years pharmaceutical industry experience
Experience leading cross-functional sales or marketing team(s) or projects
Experience of working in a primary and specialty care environment preferred
Experience in Customer Journey Mapping and omni-channel marketing
保険
健康保険 厚生年金保険 雇用保険
休日休暇
土曜日 日曜日 祝日
給与
年収1,000 ～ 1,200万円
賞与
-
show more
社名
社名非公開
職種
マーケティング、調査、マーケティングコミュニケーション、広報(PR)
業務内容
Key ResponsibilitiesDigital Liaison will monitor to ensure quality of customer experience, right targeting, and right approach in order to attract more potential customers and build good relationship with them.With close working with Digital Marketing and Sales Force Effectiveness, Digital Liaison has responsibility for establishment of effective omni-channel platform.Omni-channel analysis & Effectiveness Leverages data analytics and customer insights to improve sales performance, monitor KPIs and continuously improve the omni-channel experience.Works closely with Digital Marketing and SFE experts to ensure business unit alignment with CX startegy in ViiV Japan and drive best practice sharing across the organizationUnderstands customer experience management and provides relevant insights in order to deliver a meaningful and consistent CX across all touchpoints.Finding potential Customers & Developing good RelationshipReviewing sales data to identify opportunities for improvement in sales performanceDeveloping relationships with HCPs through omni-channel approachEnsures that digital and physical interactions are consistent, using technology and digital solutions; establishes a closed loop feedback strategy to create a meaningful engagementMaking calls to potential customers (HCPs) to ensure quality service from ViiV CX platforms and lead to future relationshipCommunicating with sales reps including external business partners upon requests from HCPsChannel Excellence Observes and identifies external trends and proactively shares these with the organization to further enhance ViiV’s omnichannel ambition.Provides ideas and insights to Digital Marketing for enhancing CX: identifying opportunities to establish new channels (voice, chatbots, social etc.) based on customer preferencesCollaborates with Digital Marketing to develop high-level CX roadmapIn addition, this role work as a BI&A expert when the resource of department is short. Therefore, this position is required excellent level of data analytics skills as well as commitment for sales growth.
...
求められる経験
必要な条件Basic Qualification
スキル Skill
Logical and analytical thinking for striving better solution.
Excellent data analytic skills and knowledge
Outstanding communication skills with related departments such as Marketing and Sales
Design Thinking: Ability to understand & analyze HCPs’ behavior/needs/preferences
経験 Experience
Working experience as Medical Representative (MR) or MSL
Data analysis software and BI tools: Excel, Power-BI
Familiar with handling key secondary data such as IQVIA
Experience analyzing CRM data and sales activity data
Understanding CX with digital marketing / omni-channel approaches
Working in cross-functional teams or projects
学位/資格/語学力 Education/certification/Language
Bachelor’s degree
Japanese：Native level or equivalently proficient
English : Business level（TOEIC score >730）
望ましい条件 Preferred Qualification
スキル Skill
More advanced data analysis skills:
Knowledge skill for Web analytics tools: Salesforce, Veeva
Analytic skill for CRM tools: Salesforce, Veeva
経験 Experience
Ideally 5 years pharmaceutical industry experience
Experience leading cross-functional sales or marketing team(s) or projects
Experience of working in a primary and specialty care environment preferred
Experience in Customer Journey Mapping and omni-channel marketing
保険
健康保険 厚生年金保険 雇用保険
休日休暇
土曜日 日曜日 祝日
給与
年収1,000 ～ 1,200万円
賞与
-
show more
