communication manager.

■Main Responsibilities Paid Advertising/PR- Build local paid advertising/media strategy online and offline guaranteeing the best deployment of advertising investments on all touch points. Be the eyes, the ears and the voice for Global Media & Advertising strategy, manage the relationship with Media agencies to ensurequalitative Brand visibility. Innovate disruptive brand exposure on media.- Lead media campaigns for key launches. Own localization of Brand Ad, and key media coverages both print & digital tie-up, incl. Trade Ad (paid media and media tie-ups).- Analyze global media trends as well as local peculiarities, by monitoring competitors’ strategies in term of media investments and communications approaches, and understand media landscape and target behavior.- Promote Retail/Trade Fairs to support generate qualified traffic.- Own and distribute Spec Sheet to internal stakeholders, and partner with Training team for consistent product communications.- Be accountable for media budget, plan definition, implementation and reporting to HQ in a timely manner.Branding Event- Develop Branding/Media event strategy in a partnership with key Marketing functions and external partners for qualitative brand experience. Quality versus quantity.- Scout and choose the best suppliers for media and customer events.- Supervise the organization of spaces: creative set up, flow ofinvitees, products exhibition. Be a quick problem solver in thelocation, providing evidence of necessary changes, enhances etc.- Orchestrate all team efforts of internal/external stakeholders for events, and follow up the progress and results of the events for Retail, Operation & Merchandizing, CRM, Marketing, and VMD, own reporting.- Be accountable for events budgets and their ROI.Sponsoring/Influencers Engagement- Define the PR plan for sponsoring/influencer activation.- Develop local influencers who aspire target audience, enhanceour brand desirability. Create an organic influencercommunity of our fans in Japan.- Be accountable for consignment products for media andinfluencers, measure the investment, and report ROI.Team Management- Train / coach staffs by delegation and leading by example.■Development Opportunities- Similar position of other Group companies- Promotion to Marketing Director

求められる経験
Job Requirements Education: University Graduate or equivalent proficiency

Experience:
・Minimum 7 year experience in marketing communications experience in
luxury brands, apparels or PR agency. Watch & Jewelry preferred.
・Digital PR experience through digital media or SNS
・Influencer marketing
・Good relationship with key editors/stylists
・Work experience in Foreign-affiliated company preferable

Skills:
・Interpersonal savvy / Strong communication skills
・Professional writing skills for press release and other PR material
・Self-starter/Proactive
・Team worker
・Agility in fast-paced environment
・Business level of English
・Dealing with ambiguity
・Good knowledge of new customer touch points as well as
conventional/digital media

保険
健康保険　厚生年金保険　雇用保険

休日休暇
土曜日　日曜日　祝日

給与
年収900 ～ 1,100万円

賞与
-
雇用期間
期間の定めなし