brand manager / 外資系大手食品メーカー.

・ Strategy & Planning:o Propose and support CL/SBM with development of Japan brand strategy and Annual Operation Plan.・ Analysis:o Conduct category analysis for the key categories within the business unit (BU).o Report market performance and provide insights into root causes.・ Activation and Campaigns:o Lead key brand project i.e. Media Campaigns, promotion, PR, Range Extension, Innovation, etc.・ New Product Development:o Lead and propose innovation agenda and pipeline that best fit the brand and business growth.o Lead cross functional team, both Japan internal and other countries, as BM to achieve the best result with new product launch.o Responsible for P&L and business targets to deliver brand growth for short and long term・ Research:o Co-work with Consumer Insight Manager to plan and execute research for new product, campaign and brand tracking.・ Budget Control:o Manage and control the budget for projects in charge of.・ People Management:o Guide ABM/Marketing Assistant on the execution of projects (i.e., new product development, consumer promotions, packaging design and renewals etc.)・ Other tasks:o Work with the Marketing, PD, and Sales team to develop samples and trade materials.o Support Sales on customer queries.o Other administrative tasks.

求められる経験
・ Minimum of 4 years of experience in brand management/marketing/customer marketing/trade marketing in FMCG industry.

・ Experienced at briefing and managing advertising and other resource agencies. Experience of planning and execution in a whole campaign.

・ Experienced in the use of quantitative and qualitative market research and its applicability to managing brands

・ Experience of using key financial measures of a brand and experience of budget planning and management.
・ A good team leader with strong entrepreneurship but also a good team player. Our successful candidate will work well in a team and have strong interpersonal and communication skills to influence both internal and external teams

・ Self-motivated and willingness to push the boundary and hold others’ accountability

・ Ability to work in diverse and multi-cultural environment with strong cross functional communication ability

・ Having strong interest and knowledge in digital marketing. Experience in planning and execution in both owned and earned media, and growing brand’s SNS fanbase is plus.

・ Understanding of marketplace dynamics and shopper behavior
・ Proficiency in Japanese and English required

保険
労災保険

休日休暇
日曜日,土曜日,祝日

給与
年収800 ～ 1,000万円

賞与
有