Our client is a leading global FMCG food company. They have been in business for over 50 years and are continuing to grow and expand their business, allowing high-performing individuals the opportunity to advance and showcase their skills. Employee engagement and professional development are essential in this company creating an atmosphere where people feel connected to something special.
about the job
- An individual contributor role.
- Reporting to the Regional Head of Marketing.
Key responsibilities:
- Develop and implement marketing and activation plans, with the focus:
- Total company profitability and growth, New Product Development & Innovation, New Channel Development, Brand Awareness & Market Share, and Category Development
- Work closely with sales team, distributor partners and customers to implement marketing plans, adhering to the sales growth and plans; and drive brand presence with POSM at store level and digital awareness.
- Collaborate with creative agency, digital agency, activation agency and supplier to drive brand awareness, market share and brand presence in both Retail and B2B channels.
- Responsible and active participation in food shows from planning to execution; and driving leads.
- Track and analyse promotion and campaign performance versus plans, benchmark executions from other markets.
skills and experience required
- Minimum 5 years of Brand/Product Management experience in the FMCG industry
- Strong strategic, digital and well-rounded end to end thinking
- Strong collaborator and ability to work across various internal and external stakeholders
- Accountability, agility and customer focused